更新提醒
Job Description
Reporting to General Manager, Marketing and Sales, you are expected to manage the marketing teams of the Company.
Key Responsibilities
• Craft strategies for all marketing teams, including digital, advertising, communications and creative
• Prepare and manage monthly, quarterly and annual budgets for the marketing teams
• Set, monitor and report on team goals
• Design branding, positioning and digital strategies
• Ensure our brand message is strong and consistent across all channels and marketing efforts (e.g. events, email campaigns, web pages and promotional materials)
• Analyse consumer behavior and determine customer personas
• Identify opportunities to reach new market segments and expand market share
• Monitor competition (acquisitions, new products and features)
• Manage all social media efforts to boost brand awareness
• Improve and differentiate customer experience while considering the impact on operations
• Provide guardianship of the customer by critically analysing their needs to accurately inform company strategies
• Build strong internal relationships with key stakeholders and communicate a compelling vision of the future of customer experience and service
• Collaborate in discussions with internal teams to influence direction and align delivery to optimise the user experience
Requirements
• Hong Kong permanent resident status
• Holder of a bachelor’s degree or above in Marketing, Communications, Advertising or Business Management related field
• A minimum of 10 years’ experience in marketing role, of which at least 3 years in a senior management role
• Established skills in providing high levels of customer service where you have utilised your leadership experience to achieve targets on an individual and team basis
• Experience with CRM systems
• A practical mind to find solutions with a curiosity to continuously improve and innovate
Please note that all GBA employees and contractors who work in GBA office in Hong Kong must be fully COVID-19 vaccinated. Consideration will be given to those who are unable to get vaccinated for valid medical reasons.
We offer a competitive compensation package to the successful candidate. Interested parties, please click “Apply Now” to submit your application.
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大湾区航空有限公司
香港大屿山东涌达东路 20 号
东荟城一座 12 楼 - 按个人资料(私隐)条例许可,本公司有权就登记者查阅资料的要求收取合理的费用以支付有关要求所产生的费用。
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